Get in touch

I'd love to hear from you — whether it's about a project, a collaboration, or simply to exchange ideas.

Or reach me directly

laubschwantes@gmail.com LinkedIn WhatsApp

I help good ideas take form in the world through stories and projects.

Communication Strategist & Project Shaper

Hi! I'm Laura.

I am a communication and project strategist, but before that, I am a neurodivergent creative passionate about creating safe spaces for people to feel connected, confident and free to flourish.

I help people and organizations turn good ideas (or find the right idea for what they need) into projects and narratives that can exist in the world with coherence, accessibility and real impact.

With over seven years of experience in social impact and creative projects — three of them as Marketing Coordinator at Turma do Jiló, a UN Global Compact signatory NGO — I have worked with organizations such as Johnson & Johnson, SXSW EDU, Nissan, UNHCR, Banco do Brasil and others, designing projects, content strategies and partnerships that turned intentions into tangible impact. I've also shared my perspective and purpose on stages such as Nexus Global Summit, TOTVS Universe and SXSW EDU.

I'm also the writer behind For The Love of Good, a Substack publication where I write about culture, human behavior, storytelling, self-discovery and the emotional patterns shaping how we live and connect. Based in Brazil, I'm passionate about travel and spending time with the people I love (and my two cats).

Between an idea and the real world, I create the narrative and the form.

Portfolio — Ideas that became real

Some of the ideas that I loved bringing into the world. These initiatives combine project design and management, storytelling, content strategy and partnerships.

View all projects

Co-Create

Between an idea and the real world, I create the narrative and the form. I work so people can feel safe enough to flourish.

Let's turn ideas into things that can exist in the real world.

I collaborate with organizations, nonprofits and creatives to create and give shape to ideas — through projects, narratives and meaningful connections.

Areas of Work

Project & Initiative Design — I turn intentions into structured, viable projects. From early ideas to clear architectures, I design programs, campaigns, activations and impact initiatives that are ready to be implemented with coherence, accessibility and measurable purpose.
Narrative & Storytelling Strategy — I help people and organizations understand what story their idea is really telling and how to communicate it with clarity, responsibility, accessibility and emotional connection.
Ecosystem & Partnerships — I connect the right people, causes and organizations to make ideas stronger. I design bridges between sectors, identify aligned partners and position projects inside larger conversations and networks.

How We Can Work Together

Project Sprint — We take your idea — or find the right one for what you need — put it on the table, make sense of it, and turn it into a clear structure, narrative and strategic blueprint you or your team can execute.
End-to-end Project — I stick with you from start to finish. I design and co-lead the project from concept to delivery, combining strategy, narrative and execution.
Advisory / Consulting Partnership — Borrow my brain for a while: to untangle, refine and give direction to your ideas, narratives and projects.

If you have an idea, a challenge or a feeling that something wants to be created — we can shape it together.

Learn more about working together

Blog

Writing about what makes us human, self-knowledge and culture. Essays on stories, impact and being human, published on For The Love of Good.

Read the blog

Contact

I'd love to hear from you — whether it's about a project, a collaboration, or simply to exchange ideas.

Email: laubschwantes@gmail.com

LinkedIn Email